Innovation Connector CEO Ted Baker Highlights Upcoming Marketing Mastery Session on WMUN
On August 26th, Innovation Connector CEO Ted Baker joined host Steve Lindell on Delaware County Today on WMUN to share the latest updates from Innovation Connector and highlight the upcoming Business Impact Masterclasses.
During the conversation, Ted discussed the first masterclass, Marketing Mastery: Marketing That Drives Business Growth, and what attendees can expect from the new four-part Business Impact Masterclasses series designed to provide business owners and professionals with practical tools to help their organizations grow.
Business Impact Masterclasses
The Business Impact Masterclasses are a series of four full-day sessions focused on specific topics that can make a meaningful impact on businesses. Unlike a traditional workshop, these sessions are designed as deep dives into each subject, giving attendees the opportunity to learn from experts, participate in discussions, and take away practical tools and resources they can put to work.
The first session, Marketing Mastery: Marketing That Drives Business Growth, will take place on September 24th at the Innovation Connector.
The session will cover a variety of marketing topics, including:
- Building a Brand That Builds Your Business, presented by Greg Zirkle of Ball State University
- Customer discovery to customer acquisition
- Building a marketing strategy that works and drives business growth
- Marketing tools, including AI tools
- A peer perspective panel discussion
Ted emphasized that the goal is to give attendees more than information—they’ll leave with tools and resources they can use to take the next step in growing their business.
Who Should Attend?
Marketing Mastery is open to a wide range of professionals and organizations. Depending on the size and structure of a business, attendees could include owners, managers, sales or marketing professionals, etc. The session is also open to nonprofit organizations, which can benefit from many of the same marketing strategies and tools used by businesses.
Register for Marketing Mastery
Marketing Mastery: Marketing That Drives Business Growth will take place on September 24th at the Innovation Connector, located at 1208 W. White River Blvd., Muncie, IN 47303.
To learn more about the Business Impact Masterclasses and register for Marketing Mastery, visit BusinessImpactMasterclasses.com.
For Ted’s Muncie Journal article about Marketing Mastery, visit HERE
Stay Connected
Ted joins Delaware County Today on WMUN around 8:00 AM on the last Wednesday of each month to share updates from Innovation Connector and discuss topics impacting entrepreneurs and business owners throughout the region.
Be sure to follow Innovation Connector and watch for future coverage in The Muncie Journal for additional announcements and updates.
Listen to the full Delaware County Today episode:
