Innovation Connector CEO Ted Baker Shares Mission and Updates on WMUN
On January 30th, Innovation Connector CEO Ted Baker joined Steve Lindell on WMUN’s Delaware County Today to talk about the work Innovation Connector is doing to support entrepreneurs, startups, and small business owners throughout Muncie and the surrounding region. The conversation highlighted both the organization’s long-standing mission and several exciting initiatives designed to meet business owners where they are—no matter their stage or industry.
At its core, the Muncie Innovation Connector serves as a resource hub for entrepreneurs seeking guidance, connections, and practical tools to help turn ideas into sustainable businesses. During the show, Ted emphasized that Innovation Connector is often the best first stop for anyone considering starting a business or looking for support with an existing one. From one-on-one advising to access to specialized programs and community partners, the organization is built to help entrepreneurs move forward with clarity and confidence.
One of the most accessible resources discussed was Innovation Connector’s free coworking space, which offers high-speed internet and a professional place to work at no cost. Whether someone needs a quiet spot between meetings, reliable high-speed Wi-Fi, or simply a change of scenery, the coworking space provides a welcoming environment for business owners and entrepreneurs.
Muncie Innovation Connector Initiatives
Ted also shared details about two newer initiatives designed to strengthen local business support and prepare entrepreneurs for the future.
The Muncie Regional Mentorship Hub connects entrepreneurs, professionals, and community members through meaningful mentorship relationships. The goal is simple but powerful: make it easier for people to find guidance from others who have walked similar paths. Entrepreneurs can connect with mentors who genuinely want to see them succeed, while experienced professionals have the opportunity to give back by sharing their knowledge. Whether someone is launching a startup, growing an existing business, or navigating a career transition, the Mentorship Hub provides support that makes the journey more manageable—and less isolating.
Another initiative highlighted on the show was the AI Business Learning Connector, a series of regular workshops focused on helping business owners understand and apply artificial intelligence in practical ways. As AI continues to reshape how businesses operate, these sessions are designed to remove the intimidation factor and replace it with hands-on learning. Entrepreneurs and professionals can explore how AI tools can improve efficiency, decision-making, and competitiveness, all while staying grounded in real-world business needs.
Types of Businesses Innovation Connector Works With
With 17 years at Innovation Connector, Ted has worked with a wide range of entrepreneurs—from tech startups building apps and software to lifestyle businesses such as boutiques, restaurants, coffee shops, and service-based companies. One message he reinforced during the interview is that there is no “wrong” type of business to bring to Innovation Connector.
If you have an idea, the team is willing to listen. From there, they help entrepreneurs understand what resources, planning, and next steps are needed to move forward.
International Recognition for Local Impact
The conversation also touched on a major recent accomplishment: Innovation Connector has been nominated for two awards by the International Business Innovation Association (InBIA), a global organization that supports entrepreneur support organizations around the world.
The nominations include:
- Entrepreneur Support Organization of the Year
- Most Innovative Program for the Business Health Check Program
Winners will be announced later this spring, and the entire community is invited to stay tuned and celebrate alongside the team. If Innovation Connector wins, we will be recognized for our accomplishment at InBIA’s 40th International Conference on Business Innovation this April in Chicago.
