Bridging the Gap: How Muncie’s New Mentorship Hub Will Transform Entrepreneurial Success

By Ted A. Baker, CEO, Muncie Innovation Connector, Inc.

August 17, 2025

In the world of entrepreneurship, the challenges are constant: managing cash flow, building customer relationships, hiring the right people, and adapting to market changes. For business owners in Muncie and the surrounding region, these pressures are compounded by a persistent challenge. Too many entrepreneurs are facing them alone.

While Muncie has a rich base of talented and experienced business leaders, many new and growing entrepreneurs don’t have easy access to that knowledge. The result? Missed opportunities, preventable mistakes, and businesses that never reach their full potential.

Ted Baker, CEO of the Innovation Connector, puts it plainly:
“The business journey is too complex for anyone to travel alone. In Muncie, we’ve seen too many promising ideas stall or fail simply because entrepreneurs didn’t have access to the right guidance at the right time. The Muncie Regional Mentorship Hub is designed to change that.”

A Strategic Response to a Local and Regional Need 

Recognizing this gap in the entrepreneurial ecosystem, the Muncie Innovation Connector and the City of Muncie, with support from the Indiana Economic Development Corporation, are launching the Muncie Regional Mentorship Hub.

The Hub is an organized, intentional system for connecting business owners and entrepreneurs with seasoned mentors who can provide targeted, relevant guidance. Unlike casual networking, this program uses a structured approach to match mentees with mentors based on industry experience, business stage, and specific goals.

Dustin Clark, Project Lead for the City of Muncie, sees this as more than a program. He sees it as an investment in economic development. “When we support small business owners and entrepreneurs, we build more than individual success stories. We are building a stronger Muncie. This mentorship hub is a way to put that support into action in a targeted, meaningful way.”

Why Mentorship Works and Why It Matters Here

Research underscores what local business leaders already know. Mentorship has a measurable impact on business survival and growth.

  • 70% of mentored small businesses survive more than five years — twice the rate of non-mentored businesses (U.S. SBA).
  • 92% of small business owners say mentors directly impact their growth and survival (Sage).
  • Entrepreneurs with mentors are three times more likely to experience business growth (Micro Mentor).

In Muncie, these statistics translate into real impact. With stronger mentorship connections, local entrepreneurs can access the know-how to navigate challenges, seize opportunities, and create more resilient businesses.

Adam Bouse, owner of Optimistic Coaching, has seen the human side of this impact.
“Running a business can feel isolating. A mentor doesn’t just give you advice. Mentors and coaches remind you that you’re not alone, that someone believes in you. They can help you see paths forward when you feel stuck, overwhelmed, or burned out.”

Building a Stronger Entrepreneurial Community

The Muncie Regional Mentorship Hub is open to entrepreneurs at every stage — from those still shaping a business idea to seasoned owners ready to scale. Likewise, the Hub welcomes experienced business leaders who want to share their knowledge and give back to the community.

With a structured approach, a deep pool of local expertise, and the backing of major community partners, this initiative is poised to become a cornerstone of Muncie’s entrepreneurial ecosystem.

To sign up as a mentor or mentee, visit www.munciementorship.com/apply or call
765-216-5900 for more information.

SHIFT: A Business Leadership Conference that Unlocks the Power of AI

Friday, September 12 · 8:00 AM – 4:30 PM
Flagship Enterprise Center | 2701 Enterprise Drive Door A, Anderson, IN 46013

The Innovation Connector is proud to partner with the Flagship Enterprise Center for a full-day business leadership conference focused on one of the most powerful tools shaping modern entrepreneurship: Artificial Intelligence (AI). This one-of-a-kind event is designed to equip business leaders, entrepreneurs, and professionals with the tools and insights to embrace AI and use it to grow their business. 

Presented by Flagship Enterprise Center, and supported by the Innovation Connector’s AI Business Learning Connector (powered by the Indiana Economic Development Corporation), this conference will feature:

  • Hands-on AI breakout sessions that explore real-world applications for business
  • Learning how to grow your business by using the multiplier effect of Al
  • Learning how to design your own ChatGPT support assistant
  • Opportunities to network with other business leaders across the region
  • A chance to hear from the main speaker, Devin Johnson, CEO & Founder of Sales AI

Whether you’re just beginning to explore AI or already integrating it into your operations, SHIFT offers actionable strategies, meaningful connections, and a deeper understanding of how AI can spark innovation, streamline operations, and accelerate business growth.

Don’t miss this opportunity to learn, connect, and SHIFT your business forward.

For more details and registration information, click HERE 

BEST Workshop – Balanced Hustle: Wellness Without Sacrificing Success

At Innovation Connector, we believe true success includes both professional growth and personal well-being. That’s why we’re partnering with the East Central Indiana Regional Planning District (ECIRPD) to present the next workshop in the BEST (Business Enterprise Services & Training) series:

BEST Workshop – Balanced Hustle: Wellness Without Sacrificing Success
Thursday, September 11
10:00 a.m. to 12:00 p.m.
West Jay Community Center
125 Hoover Street, Dunkirk, IN

Presented by Ted Baker, CEO and Executive Director of the Muncie Innovation Connector, this workshop will explore how professionals and entrepreneurs can prioritize wellness without losing momentum in their careers or businesses.

If you’re striving to grow while also staying grounded, this session is for you. Expect practical tools, honest conversations, and insights that will help you maintain balance without compromising your goals.

Registration is not required, but it is recommended! Register HERE 

Middle School Students Combine AI, Robotics, and App Design to Develop Business Ideas

By Ryan Hunter—

MUNCIE, IN—Local middle school students spent one of the last weekends of summer vacation at the Innovation Connector in Muncie, working together to design and launch their own business ideas. The three day experience, held on July 25-27th, taught these young students the basics of tech entrepreneurship and foundational knowledge of robotics programming, app development, and artificial intelligence. Working in teams, they spent the weekend designing tech-driven businesses aimed at solving challenges both in their community and around the world.

“Our goal was to bring students from across the community together to tackle problems using technology,” said Ted Baker, CEO and Executive Director of the Innovation Connector. “Artificial intelligence will play a major role in the future, and we want these young people to understand how to use it effectively. Our TechWise Academy initiative empowers young learners to code and apply technology to real-world challenges”

The weekend was based off of Techstars’s Startup Weekend concept. The idea is to gather individuals and work on a brand new business idea over the weekend. Typically these are held at colleges & universities and participants come into the weekend with most of the foundational knowledge.

“I wondered, why can’t middle schoolers take this on? What if we gave them a framework for success and let them tackle the problems they were most passionate about?” said Ryan Hunter, Director of Technology & Education at the Innovation Connector. “The other mentors and I were amazed by the quality of their ideas and how engaged they remained all weekend.”

“I picked my son up at 7 p.m. (after arriving at 9 a.m. on Saturday) expecting him to be exhausted,” said one parent, “however, he just kept talking about his group’s idea and how much fun he had during the day.”

Students spent the weekend working on the three P’s: Plan (Business), Prototype, and Presentation. Mentors were available to help develop their business plans and to build a prototype for the problem they were solving.

Tech-Spark weekend was completely free to students and was made possible by the generosity of the George & Frances Ball Foundation.